Tag Archives: Persona app

Persona Of The Week: Nancy Wyman

The Westport Library’s Forum is quickly becoming the place to be seen — and see some very intriguing folks.

CBS correspondent/podcaster/author Mo Rocca was there the other night. This evening, Titanic discover/undersea explorer Dr. Robert Ballard comes to town.

On Monday evening, Nancy Wyman was the featured guest. In the midst of a chaotic political week, the head of the state Democratic Party spoke to Westporter Rob Simmelkjaer about national and Connecticut issues.

It was the first in a series of live interviews at the Library. On Monday, February 24 (6 p.m.), former ESPN anchor Lindsay Czarniak and fellow Westporter Marysol Castro, the in-stadium voice of the New York Mets, talk about their careers in journalism.

Click below for the Nancy Wyman interview:

Nancy Wyman Inaugurates Library “Persona” Series

This fall, Persona introduced Westporters to local political candidates.

Now it will connect leaders from around the state with the world. But there’s still a Westport hook.

Starting Monday (February 10, 6 p.m.), the social media/interview platform — founded right here, by Westporter Rob Simmelkjaer — will host a new, free series at the Library forum. The public can watch Connecticut leaders in business, politics, journalism, sports and more talk abut their lives and careers.

Nancy Wyman

The first interview is with Nancy Wyman. The chair of the Connecticut Democratic Party and former lieutenant governor will discuss state and national elections.

Simmelkjaer is a former ESPN, ABC News and NBC Sports executive and journalist.

In other words: the perfect “persona” to introduce the new library series, and interview this statewide figure.

Rob Simmelkjaer’s Ground-Breaking Persona

As a kid, Rob Simmelkjaer’s grandmother always told him: “If you’re going to open your mouth, the best thing is to ask a question.”

Questions are “a sign of respect, curiosity, a way to learn,” notes the Westporter. “They’re more than just an opening.”

Simmelkjaer has had lots of chances to ask questions. He’s a former member of the Zoning Board of Appeals, and a 2017 candidate for second selectman.

Rob Simmelkjaer

He’s been an on-air contributor for NBC Sports, and as vice president of NBC Sports Ventures was involved with the radio network and podcasts. He previously worked at ESPN and ABC News, where as anchor and correspondent he covered the Virginia Tech shootings and President Ford’s funeral.

Simmelkjaer — who majored in government and philosophy at Dartmouth College, and holds a law degree from Harvard University — is a huge fan of NPR’s StoryCorps. In those short Friday segments people interview relatives and friends, unearthing tales rich in drama and inspiration.

So it’s no surprise that Simmelkjaer — who was NBC Sports’ “in-house entrepreneurial expert” — is now striking out on his own.

Or that his new venture — Persona — is all about asking questions.

Simmelkjaer calls Persona “the first social video platform dedicated to interviews.” It’s like Instagram, he says — but with conversations, not photos.

The app makes interviewing easy. It helps interviewers frame great questions, makes sharing interviews easy, and enables users to discover interesting interviews on similar (or totally unrelated) topics.

Rob Simmelkjaer is at ease in front of a camera. Persona will make the rest of us feel comfortable too.

Persona is not yet ready for prime time. Simmelkjaer is developing a prototype. He’s slowly releasing content on other platforms, like YouTube, to grow the brand.

It’s an exciting project. Just the other day — in the aftermath of the massacre at a New Zealand mosque — Simmelkjaer interviewed Imam Mohamed Abdelati of the Bridgeport Islamic Community Center.

Westport is an important part of Simmelkjaer’s process. Interviews with people like State Senator Will Haskell and attorney Josh Koskoff Takes On The NRA — interesting folks with intriguing insights — are part of the plan.

Simmelkjaer’s very first Persona interview was with Victoria Gouletas. She’s the ZBA member who was paralyzed a year ago, when a heavy tree branch fell on her during a windstorm.

Gently but insightfully, he asks Gouletas about the accident, how she handled the devastating news, and the effect on her family. As she talks about her children, they chatter in the background. Despite the tragedy, the interview is warm, personal and uplifting.

That’s Simmelkjaer’s goal with Persona. It launches officially later this year.

Keep your eyes and ears open.

And when you open your mouth, follow Rob Simmelkjaer’s grandmother’s advice: Ask a question.