The void filled by the departure of Ben & Jerry’s has been filled.
Top This — a frozen yogurtorium — has opened downtown. It is sandwiched — gastronomically speaking — between Starbucks and Crumbs.
It’s a self-serve place. In a 3-step process, customers swirl their own yogurt (the usual flavors — chocolate, vanilla, kiwi, tart blueberry…); add toppings (dried fruit, granola, Vegemite…); then pay.
That’s when things get interesting. You don’t know the cost until your yogurt is rung up, because Top This has adopted Stew’s salad bar-and-hot entree price plan.
You pay 59 cents an ounce. So coconut shavings are in; sliced bananas are out.
It’s an intriguing business model, and “06880” wishes Top This plenty of luck.
We just hope 5 Guys doesn’t follow suit.