Paris Gordon is a seasoned designer. She honed her skills with fashion houses like Ralph Lauren. Adding technology to fashion, she created a custom-made pant business that was produced around the globe.
In 2009, the economy crumbled. Apparel was hit hard. At the same time, she endured several personal disasters.
Heartbreak seemed insurmountable. “Designing comes from a place of love,” she says. She closed her business, and focused on healing.
As she worked to help a friend raise money for charity, Paris also looked to find a slimming updated garment. During her troubled times, she’d gained some weight.
She found nothing.
She knew she was not the only woman who wanted to look “sculpted, smooth and sexy.” So she set out to make the ideal little black dress and tank top for everyone.
It took over 3 years to find the right engineer. But finally — and after receiving a patent for her seamless shapewear liner inside — the Paris Gordon line of classic separates was born.
Paris explains, “We took out the uncomfortable factor of shapewear, and put in tummy control, bra support and silicone lace hem to keep it all in place. No need to wear a bra or added foundations under our garments. Our 2-in-1 classic garment is half the price, and comes with all the functionality you need for your lfie.
“It’s cozy, comfy and totally chic. I designed this line for all women. It’s a paradigm shift. I’m happy to say we have 25- to 80-year-olds wearing my clothing.”
In October, Paris moved her company to Westport. She’s in the Loft, across from the train station. In November she moved here to live full-time too.
Paris has found Westport to be very welcoming. She made a good friend in Mersene — the unique Indulge store owner just down the Railroad Place block — and has joined organizations like the Westport Woman’s Club.
Meanwhile, Paris is introducing a Kickstarter campaign. She hopes it will help kick off her launch this spring.
She saw a problem, and addressed it head-on.
Too many women, she says, “struggle to get undergarments on, feel like a sausage and are uncomfortable and miserable too.”
The solution to that worldwide problem may be found across from the train station, right here in Westport.
(Paris Gordon is hosting a cocktails-and-“dress-up” party tomorrow — Friday, February 23, 5 to 8 p.m., The Loft, 101 Franklin Street — to celebrate her Kickstarter launch. The public is invited.)