Tag Archives: Rhodie Lorenz

Campaign Helps JoyRide Spin Its Wheels

When Amy Hochhauser and Rhodie Lorenz founded JoyRide in 2011, they wanted more than just a spin studio.

They wanted to create a community.

Ten years later, they’ve achieved that. Riders and instructors feel part of something bigger than themselves. They form friendships. They push and inspire each other.

And whenever any organization asks for help, JoyRide says “sure!” In the past decade, they’ve raised $1 million for worthy causes.

JoyRide was a lifesaver — physically and mentally — for many Westporters during COVID.

But the pandemic has been tough on JoyRide — on the entire fitness industry, in fact. One-third of all facilities have closed. Nearly 1.5 million jobs were lost.

JoyRide has never been about just profits. But, the owners says, they’re out of options.

So a group of loyal riders started a GoFundMe drive, to help the studio stay open.

The page includes a compelling video. Riders, instructors and owners describe — sometimes emotionally — what JoyRide means to them.

It’s the kind of thing you see every so often, when a beloved bookstore or coffee shop is threatened.

I’ve never heard of similar sentiments for a cycling studio.

Then again, I’ve never heard of a place quite like JoyRide. (Click here for the GoFundMe page.)

This Could Be The Most Love-ly “06880” Post Ever

Sure, it happened on Valentine’s Day. But love is eternal — and this story is too fantastic to pass up.

Last March, Adam Keller was hired by JoyRide Ridgefield. His trainer, Jared Marinelli, had only been there a year, but was already one of the indoor cycling studio’s most popular instructors.

There was an instant connection. A week later, they had their 1st date. Their relationship deepened as they kept working — and gaining fans and friends — at JoyRide’s 4 Connecticut studios.

JoyRide logoWhen Adam decided to propose, he knew he needed a JoyRide connection. He asked Rhodie Lorenz — JoyRide’s co-founder, co-owner and lead instructor — to help.

They organized a top-secret flash mob. For 3 weeks, some of the studio’s top instructors practiced spinning choreography in Westport — JoyRide’s home base.

On Valentine’s Day, Jared showed up in Westport to film what he thought was a promotional video.

But instead of him teaching a song from the instructor bike, the entire room started their own routine.

Soon, friends and family — including Jared’s parents and Adam’s mother — walked in, holding happy signs.

Finally, Adam got off his bike — front and center — and popped the question.

When Jared said “yes!” cannons sprayed confetti, and everyone cheered. (Okay, some cried too.)

The couple plan to be married next year — somewhere in Connecticut. May we respectfully suggest JoyRide Westport?

But wait! There’s more!

The entire event WAS filmed — by HooplaHa. The company produces ONLY feel-good videos.

This one certainly is. It was posted late this morning, on HooplaHa’s website. Within a few hours, it had been viewed over 350,000 times.