Sure, you can go online to order water bottles with your company logo. Or t-shirts for your bar or bat mitzvah, and special place cards for your wedding.
Clients and guests might (or might not) say “Nice.”
But you could also head over to Post Road East next to Tiffany. There, on the second floor Swag Lab, you can consult with Stacey Lewis, and get the full treatment: branding, design, and ideas for every kind of swag imaginable.
Your clients and guests will definitely say, “Wow!” “Crazy!” Or “Holy s—!”
Stacey Lewis settles in.
The Swag Lab is a natural extension of Lewis’ professional career. A Westporter since 2020, she’s from Long Island. Her husband grew up in Charleston, South Carolina. When they left New York, this was the place with the best schools, most interesting activities, and coolest “beach vacation vibe.”
Lewis spent 0ver 20 years in the promotional products industry. Thirteen years ago, she started her own corporate branding and merchandise business.
She worked remotely, or in clients’ spaces. There was no brick-and-mortar site.
The Swag Lab takes that concept one step further. Lewis offers soup-to-nuts resources (though the “soup” is homemade, and the “nuts” are very high quality.)
She’s able to show clients specific products — demonstrating, say, the different between one type of t-shirt and another. It’s a place to sit, share ideas and options, and devise a strategy to make any event, whether a corporate outing or family celebration, extra special.
A selection of swag.
Lewis is detail-oriented. What image should your “save the date” invitation convey? What products are right for you: hoodies, PJs, hats, mints? What goes into your fundraising goody bag?
Her clients include hedge funds, law firms, brides-to-be, and everyone in between.
Her projects range from corporate meetings to beach outings (think branded towels and flip flops).
Full disclosure: Lewis sent me (unsolicited) some swag. It included a water bottle, scented candle — and cookies with my face on them.
Stacey Lewis sent me a hat — and cookies, with my face on them.
After all these years, she is still surprised at what people ask for. After all these years too, she has a wide enough network of contacts and vendors that she can always deliver.
(Lewis can also set up online stores, for ongoing sales. But that’s a whole other story.)
The Swag Lab is not, Lewis notes, a “tchotchke provider.” Instead, she says, “tell me your vision. We’ll work together to make it happen. When the party’s over, your swag keeps dancing.”
(To follow The Swag Lab on Instagram, click here.)
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Definitely WOW! This is really great. I didn’t know such businesses existed. But now I do, good luck Stacey. And much continued success. Welcome to the downtown.
This is amazing! She is amazing! The hardest worker I know. You will be 100% satisfied and running back for more. Westport is lucky to have her.