Tag Archives: Tyler Mitchell

Tyler Mitchell Dresses With Levatee

Mitchells does not sell t-shirts.

But Tyler Mitchell does.

The 1997 Staples grad — a 3rd-generation family member, who co-owns and runs Mitchells’ 2 Wilkes Bashford luxury stores in San Francisco and Palo Alto — has embraced the Bay Area’s entrepreneurial, tech spirit.

And — although this is a solo, private venture — he’s married it to the apparel business he knows so well.

The Levatee app offers plenty of options.

The Levatee app offers plenty of options.

Tyler — who hangs with friends like the co-founder of Instagram — has created an app. Users can quickly and easily design t-shirts with their own words or phrases, in different colors, styles and fonts. Shirts are printed within 24 hours of an order.

They’re available in V-neck, crew, neck and tank styles. (Of course, they’re made from high-quality material.)

Tyler is not the first person to offer the service. But, he says, his shirts are digitally printed, creating a better look. And the ordering process seems quicker than competing companies — 30 seconds, not 30 minutes.

Users can share their design by text, or on Facebook and Instagram (duh). Shirts can be sent as gifts via a phone’s contact list.

The app is called Levatee. “Levity” and “t-shirts” — get it?

You can’t get it at Wilkes Bashford. Or at Mitchells.

Tyler’s out in San Francisco. This is all about the web.

Tyler Mitchell poses with a vareity of Levatee shirts. (Photo/San Francisco Chronicle)

Tyler Mitchell poses with a vareity of Levatee shirts. (Photo/San Francisco Chronicle)

Wilkes Bashford And Westport

Today’s New York Times carries the obituary of Wilkes Bashford. The “clothier whose eponymous emporium is famous for having dressed affluent, elegance-conscious San Franciscans for the last half-century” died Saturday at 82.

Why is this “06880”-worthy?

In 2009, the Union Square store and its affiliate in Palo Alto were bought by Mitchells of Westport. Third-generation family member Tyler Mitchell now runs the 2 California locations.

And — in a typical Mitchell move — the company allowed Bashford to continue working there. Which he did, until nearly the end of his life.

Wilkes Bashford (2nd from left), flanked by Mitchell family members Tyler, Jack and Andrew.

Wilkes Bashford (2nd from left), flanked by Mitchell family members Tyler, Jack and Andrew.