Tag Archives: Toklas Society

Sam Appel: Westport’s Newest Official Rock Star

Sam Appel is redefining the food and beverage industry.

Don’t believe me? Just ask Zagat.

The go-to restaurant guide has just named the 2006 Staples High School grad one of its 30 New York influencers under 30 years old.

Or, as the headline reads: “Rockstars Redefining the Industry.”

ZagatSam was recognized for her work as director of community and programming at Journee. The members-only club for restaurant professionals focuses on career development and continuing education. She helps build and sustain the community — with programming, classes, networking and other projects — in Journee’s 21st Avenue space.

Of course, no one becomes a rock star by herself.

At Staples, Sam took every culinary class she could. She served as a teaching assistant for instructor Cecily Gans; worked at her summer cooking camp; helped with her catering jobs, and assisted on a cookbook.

Sam was drawn to Chef Gans’ “personality, artistry, and beautiful food.”

She was similarly inspired by English teacher Gus Young. He introduced her to the “art and magic” of food writing.

Not surprisingly, Sam’s college application essay was about food writing.

Sam Appel

Sam Appel

She had thought about culinary schools. But when she discovered Cornell’s School of Hotel Administration — with its focus on hospitality — she realized that the business side of food was as intriguing as cooking it.

After graduating from Cornell in 2010, Sam joined restaurant software company Avero as a consultant. She then moved to a marketing position with Chipotle. (Her territory included Westport — so she was involved when they expanded here.)

As a founder of the Toklas Society, she helped build, market and run a nonprofit fostering the professional development of women in food and hospitality.

Sam’s goal is for hospitality to be taken “as seriously as any other career.”

Like, say, rock ‘n’ roll.

Sam Appel’s Alice B. Toklas Connection

As a child, Sam Appel created “menus” of cereal and yogurt for her parents — and asked them to pay for their meals.

At Staples High School, she took every culinary class she could. She served as a teaching assistant for instructor Cecily Gans; worked at her summer cooking camp; helped with her catering jobs, and assisted on a cookbook.

Sam was drawn to Chef Gans’ “personality, artistry, and beautiful food.”

She was similarly inspired by English teacher Gus Young. He introduced her to the “art and magic” of food writing.

Not surprisingly, Sam’s college application essay was about food writing.

She had thought about culinary schools. But when she discovered Cornell’s School of Hotel Administration — with its focus on hospitality — she realized that the business side of food was as intriguing as cooking it.

Sam Appel

After graduating from Cornell in 2010, she joined restaurant software company Avero as a consultant. Last May she moved to a marketing position with Chipotle. (Her territory includes Westport — so, coincidentally, she’s involved with their soon-to-be-opened restaurant here.)

Sam loves her job. But she’s just as passionate about the Toklas Society. Named for the legendary cookbook author/creative salon hostess Alice B. Toklas, the 2-year-old nonprofit provides opportunities for empowerment, networking and professional growth to women in the (traditionally male-dominated) food and hospitality industry.

As director of communications, Sam hears plenty of stories about — and is inspired by — female chefs and entrepreneurs.

The Toklas Society has just partnered with Food & Wine Magazine. The prestigious publication and Toklas will feature leaders and rising stars in the food and beverage worlds (on Twitter, follow #foodwinewomen).

Sam Appel is proud that she can support talented women in an industry she loves. She is equally proud that her passion was stirred by 2 key people — Chef Cecily Gans, and English teacher Gus Young — a decade ago at Staples High School.