Friday Flashback #438

October 1929 is noteworthy in American history, for the start of the Great Depression.

But John Gowell — a young resident of Westport — would remember it for another reason.

That’s the month he appeared in an advertisement in Farm & Fireside, a semi-monthly national magazine.

It’s not clear what the ad — photographed by Warren Boyer — was for. The caption says: “Who wants to come over and play football with John Gowell of Westport, Connecticut.”

Farm & Firewide — founded in 1877 — lasted another 10 years, after the Depression began.

I have no idea what happened to John Gowell.

But his ad is still around, 96 years later.

And it can be yours for just $24.99, on eBay(Hat tip: Seth Schachter)

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6 responses to “Friday Flashback #438

  1. Robert M Gerrity

    Just around the corner: Ancestry main hit plus associated records (paywall) — https://www.ancestry.com/search/collections/4124/records/1547619?tid=&pid=&queryId=88245eb1-7383-423b-acb3-f2d98c6240f7&_phsrc=Rag3054&_phstart=successSource.

    Public Record:
    Name John D Gowell Jr
    Gender Male
    Marital Status Widowed
    Birth Date 6 Jan 1920
    Birth Place Bangor, Maine
    Address 22 BLACK BIRCH
    Residence Wilton, Fairfield, Connecticut
    Death Date 6 May 2008
    Death Place Norwalk, Connecticut
    Age 88
    Father’s Surname Gowell Sr
    State File # 11451

    Findagrave:
    https://www.findagrave.com/memorial/120749140/john-deering-gowell

    As middle name is Deering & he was born in Maine, likely Mom or Grandmother was a Deering — a Maine family from early 1600s.

    Has this been a Challenge the Readers Game play, Dan?

  2. Robert M Gerrity

    Forgot to include the info at Findagrave:
    Mr. Gowell, 88, was the husband of the late Helen W. Gowell. He was also predeceased by his daughter, Margaret E. Gowell.

    He was a 1938 graduate of Norwalk High School and resided in Wilton for over fifty years. He served in the Merchant Marines as a Chief Engineer during World War II.

    Mr. Gowell was survived by a son, a daughter and a grandchild.

  3. I don’t know about the ad or publication, but what comes to mind are my own memories of moving to Westport just twenty years after 1929. Like young John we could step outside and simply holler to see who in the neighborhood wanted to play.

  4. Linda Pomerantz Novis

    The old photo here, esp. the clothing, reminds me very much of early photos of of my parents as
    children,then growing up in the Depression.
    I remember Sally White ,in her ‘Sally’s Place’ store , telling me : ‘she grew up (in South Norwalk) So poor, her parents couldn’t afford a camera;she,consequenty, had Very Few photos of herself,growing up, back then.’