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Unsung Heroes #324

As the weather warms, Westport heads into gala/benefit/fundraiser season.

Every spring, non-profits host events to fill their coffers. They take many forms — but they nearly always include some kind of auction, and often a program book.

Over and over, year after year, the same folks get asked to help: local merchants.

Time and again, they come through.

National brands, chain stores, the big boys who can more easily afford it — they seldom do.

“It’s against corporate policy,” they say.

Or: “We have to go through headquarters. There’s not enough time.”

Meanwhile, the mom-and-pops — struggling already against those same competitors, and online shops — donate merchandise for auctions and swag bags. They give gift certificates. They write checks for program ads, knowing full well that few folks ever open the booklet.

Savvy + Grace is one of many local merchants that donate whenever they’re asked.

Our local merchants, restaurants and services are hit up for everything.

They say yes for 3 reasons: These are their customers. They want to help. And they feel part of the community.

This week — as we get ready for gala/benefit/fundraiser season — they are our Unsung Heroes of the week.

Be sure to thank them for their generosity.

(Do you know an Unsung Hero? Email 06880blog@gmail.com!)

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