Tyler Mitchell Dresses With Levatee

Mitchells does not sell t-shirts.

But Tyler Mitchell does.

The 1997 Staples grad — a 3rd-generation family member, who co-owns and runs Mitchells’ 2 Wilkes Bashford luxury stores in San Francisco and Palo Alto — has embraced the Bay Area’s entrepreneurial, tech spirit.

And — although this is a solo, private venture — he’s married it to the apparel business he knows so well.

Tyler — who hangs with friends like the co-founder of Instagram — has created an app. Users can quickly and easily design t-shirts with their own words or phrases, in different colors, styles and fonts. Shirts are printed within 24 hours of an order.

They’re available in V-neck, crew, neck and tank styles. (Of course, they’re made from high-quality material.)

Tyler is not the first person to offer the service. But, he says, his shirts are digitally printed, creating a better look. And the ordering process seems quicker than competing companies — 30 seconds, not 30 minutes.

Users can share their design by text, or on Facebook and Instagram (duh). Shirts can be sent as gifts via a phone’s contact list.

The app is called Levatee. “Levity” and “t-shirts” — get it?

You can’t get it at Wilkes Bashford. Or at Mitchells.

Tyler’s out in San Francisco. This is all about the web.